About Riad Hasan — Cold Email & Outreach Specialist
About Me

From Teacher to
Cold Email Specialist

I didn't plan to become a cold email expert. COVID-19 took my teaching career overnight — and I rebuilt from zero into one of the most hands-on email outreach specialists in B2B marketing.

Cold Email Link Building Inbound Email Lead Generation Based in Bangladesh
Riad Hasan
5+

Years in B2B outreach

98%

Highest open rate achieved

10x+

Agency growth driven

6,000+

Email accounts set up in 30 days

My Story

COVID Took My Career.
I Built a Better One.

Before 2020, I was a teacher. I loved it. But when COVID-19 hit Bangladesh, everything shut down overnight. In rural areas, online teaching simply wasn't an option — the infrastructure wasn't there. My income dropped to zero and I had no clear path forward.

I was studying for my BBS degree at the time — Bachelor of Business Studies. Digital marketing was right there in my curriculum. I figured: if everything is moving online, I should too.

I didn't take a course and call myself a marketer. I started with one skill, got good at it, moved to the next. Cold email grabbed my attention early — it was technical, measurable, and had a direct line to revenue. I went deep. DNS records, warm-up strategies, deliverability, copy, sequencing — I learned all of it by actually doing it.

What started as survival turned into genuine expertise. Five years later, I've built cold email infrastructure for agencies, driven 10x company growth, hit 98% open rates, and built hundreds of high-quality backlinks for clients across fintech, SaaS, and B2B services.

📚
Before 2020
Teaching Career
Working as a teacher while completing my BBS degree. Stable, fulfilling — then COVID changed everything.
💻
2020
Started Digital Marketing
Forced to pivot during COVID lockdowns. Started learning digital marketing from scratch — cold email clicked immediately.
🚀
2021–2022
Joined RankWizards as Fresher
Joined as a complete beginner. Took on everything — cold email, lead generation, link building. Learned by doing, not watching.
🔥
2022–2023
The Rebuild — 2 People to 25+
When the agency nearly shut down with only two people left, rebuilt the entire marketing engine. The company grew 10x and never looked back.
⭐
Today
Head of Marketing
Leading marketing at RankWizards while offering cold email, link building and inbound email services to B2B clients globally.

The Moment That Defined Me

When the Company Was
Almost Dead — We Rebuilt It.

There was a point when the agency I worked for was on the verge of shutting down. The team had shrunk to just two people — the founder and me. No clients, no momentum, no clear way forward. Most people would have left.

I stayed. And I got to work.

I rebuilt the outreach from the ground up — new cold email infrastructure, new lead generation process, new positioning. Month by month, the pipeline started filling. Clients came back. New ones came in. We hired again. Then hired more.

"Riad was the man behind the hardest marketing part of our growth. He built what most people can't — a system that works even when everything else is falling apart."

— Saleh Ahmed, Founder & CEO, RankWizards

That experience taught me more than any course ever could. It showed me that cold email done right isn't just a marketing tactic — it's a survival tool. And it's the foundation of everything I build for clients today.

How I Think

What Most People Get
Wrong About Cold Email

After 5+ years of doing this, I've seen the same mistakes repeat. Here's what I know to be true.

⚙️

The Setup Kills Most Campaigns Before They Start

People obsess over copy while their DNS is broken and their domains are burning. I've seen 80%+ open rates from average copy — and 8% open rates from brilliant copy with bad infrastructure. Fix the foundation first, always.

🎯

Wrong ICP = Wasted Everything

The most common reason cold email fails isn't the email — it's the list. Sending to the wrong people is expensive in every way: money, time, and sender reputation. I spend more time on ICP definition and lead accuracy than most people spend on the entire campaign.

🧠

Being Lazy Made Me Better

I hate doing the same thing twice. So I research deeply upfront, build systems, and automate everything possible. What looks like laziness is actually a forcing function for quality — if I can't make it efficient, I make it better until I can.

Expertise

Skills Built Through
Real Execution

Cold Email Infrastructure & Setup98%
SEO & Link Building92%
Email Deliverability & DNS97%
Inbound Email Marketing (SaaS)88%
Lead Generation & Scraping95%
Marketing Automation85%

My Stack

Tools I Use Every Day

⚡

Instantly.ai

Cold email campaigns
🎯

Apollo.io

Lead generation
📊

Ahrefs

Link building & SEO
🔍

Clay

Data enrichment
✅

Smartlead

Email outreach
🔒

Zerobounce

Email verification
🌐

Google Workspace

Email infrastructure
👻

PhantomBuster

LinkedIn scraping
📬

SendGrid

Email blast & API
🔗

Namecheap

Domain management
📈

Mixpanel

SaaS analytics
🤖

Make / Zapier

Automation workflows
Riad Hasan

Beyond Work

The Person Behind
the Campaigns

I'm based in Bangladesh, working with B2B clients globally. My day starts with research — not emails, not meetings. I believe the first few hours are for thinking, not reacting.

People call me lazy. I take it as a compliment. Being too lazy to do things inefficiently is what pushed me to spend hours researching better processes, build automations that run while I'm away from my desk, and even start building my own tools for tasks I couldn't find the right software for.

Outside of work, I'm a complete family man. A caring husband — and very soon, a father. My baby girl is on her way, and that's the most exciting project I've ever had in the pipeline.

📍Based in Bangladesh · Working globally
🤖Automation enthusiast — I build my own tools when I can't find the right one
👨‍👩‍👧Family man — husband and soon-to-be dad of a baby girl
📚Former teacher — still believe the best way to learn is to teach

Let's Work Together

If you've read this far, you know who I am and how I work. Book a free call — let's see if we're a good fit.

Book a Free Discovery Call

30 minutes · Free · No commitment required

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